I know the staff being helpful is a must in a shop.
But I just got a part time job working in a Co-Op, and some of the stuff they make you do is ridiculous.
Do you think having a script and being a$$ kissingly kind to everybody is necessary?
Like today I served this lady with my boss supervising, and I didn’t really smile, but I spoke with a normal tone in my voice, I was very polite, I said everything I had to, and I spoke respectfully and she seemed satisfied.
But apparently I had to be really happy and peppy :S..

Is that important to you?
When I go into a shop, as long as the staff aren’t rude, and I get my stuff, I don’t really care tbh.

Also, we went to customer service training, and they showed us this chart of what the most important aspects of a shop is that customers care about, and it was this.

Customer Survey, what are the important things that bring you back to a shop?:

70% – Customer Service

15% – Price Value

15% – Locality

I smell bull$hit..

Do you agree?, is 70% of what takes you back to a shop the customer service?, would you rather me stand there being all happy and peppy?, and as long as that’s the case, you don’t mind travelling miles or spending too much money?

It just seems like a bunch of suits seem to have made this conclusion, because the world cant really be that sad, can it?

You go to a restaurant, or hotel, or perhaps you have had your car serviced. You receive a customer satisfaction survey but most of us don’t even think twice about filling out the survey card.

Now of course if the service was bad, most of the time we will.

But if the service was good, or even great usally we don’t even think twice about it, why not?

One of the most important consumer satisfaction and retention elements is the ability to ask questions to your top IDEAL CLIENTS and being able to report the findings appropriately to each level of management, from store manager to national head office, VP of Store Development or CEO.

Gaining information and refocusing attention are essential components of an effective customer retention plan.

Here are 8 Reasons why you need to conduct Customer Satisfaction Surveys:

TO IDENTIFY YOUR IDEAL CLIENT WANTS:
Before you can provide quality customer service and completely satisfy your current customers to dominate your market, you first need to clearly identify and determine your Ideal Clients emotional WANTS.

TO IMPROVE IDEAL CLIENT RETENTION:
When you understand the exact WANTS and NEEDS of your IDEAL Customers, then natural result will be improved customer retention which means increased revenues.

TO DISCOVER IDEAL Clients UNMET WANTS:
Determine what unmet WANT you currently are not fulfilling BUT CAN fulfill? It is Essential to know what your company is currently missing in your service offerings.

TO IDENTIFY DISENGAGED CLIENTS:
It is commonly known that only 1 out of 25 customers will actually voice their concerns. You can have a host of dissatisfied clients and not be aware! This could be the difference between market domination vs. losing clients to the competition on a regular basis!

TO BUILD RELATIONSHIPS with your IDEAL CLIENTs:
Money can’t buy one of the most important things you need to promote your business, that is relationships. Customer relationships drive your business? It’s all about developing people who believe in your products or services.

So New programs are initiated properly for your IDEAL CLIENTs:
The best plans and intentions to bring programs and services to your ideal clients often fall short of the upper management and ownerships original goals.

How do you know if your best efforts are given the best opportunity to succeed and the best opportunity to benefit your ideal client?

Checks and balances:
As a company grows and management levels expand, what head office or ownership hears can become less accurate of a real reflection of what is happening in the field.

MARKETING $s BE SPENT MORE EFFICIENTLY:
Once client WANTS are identified, future marketing $ geared to right client type and client WANTS, Work less, earn more

We have a PROVEN and tested PROCESS,
owe provide the tools
oyou provide the initiative
oand you will see the results!

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Sterizon wiZit also integrates out of the box with major email service providers like Constant Contact, iContact, Vertical Response, MailChimp, AWeber, Campaign Monitor etc.

Go paper free by replacing your comment cards, opt-in sheet, Sign Up Enrollment Cards, Email Registration mail-in cards etc with electronic customer data collection.

Please visit: http://www.sterizon.com

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